5 Reasons Why Skateboarding is an Asset for Entrepreneurs

Posted by on June 19, 2013 in Entrepreneurship

In anticipation of Go Skateboarding Day (taking place this Friday, June 21st 2013), I decided to whip up 5 reasons why I find skateboarding to be a good asset and outlet for entrepreneurs. Enjoy and share!

Reason #01 – Opportunity. Skateboarders don’t see walls as barriers, steps as elevation, or empty swimming pools as unfortunate. Instead, all of these are seen as creative opportunities for experimentation and play. Likewise, entrepreneurship is all about reinterpreting the every day in order to find opportunity in that which most people would ignore or walk straight past. Entrepreneurship is about discovering problems in order to invent novel solutions that make life easier.

Reason #02 – Community. Falling in love with your surroundings and immediate community is a result of skateboarding on a daily basis. Skateboarders notice subtle eccentricities in a neighborhood and support local business as a result. In a similar manner, entrepreneurs directly benefit from creating connections with others on a local level. Doing so creates a pool of resources for feedback, collaborations, and / or customer acquisition.

Reason #03 – Commute. Skateboarding is an adventurous form of commute to the local bank, coffee shop, or bar to meet with clients and get work done. Being an entrepreneur is stressful. Your day is packed with time in front of a screen / phone. Getting outside is good for your brain. A fun fact: It is impossible to check your phone will riding a skateboard. Well… it’s possible, but not recommended 😉 – disconnecting for a long period of time is never possible for a young company, but anyone can afford a 15 minute break.

Reason #04 – Performance. Skateboarding is all about putting yourself out there and competing / showing off. Especially in a communal form, skateboarding is all about collaborating with others as well as performing for bystanders. Choosing the entrepreneurial lifestyle means that you are electing to be compared and contrasted to others, all the time. You need to be able to perform well in both social and professional environments to succeed in making valuable connections and proving your worth.

Reason #05 – Innovation. Innovation is a key component of progressing and learning to be a better skateboarder. This includes the invention of new tricks, the repurposing of old spaces, and the ideation of new lines for travel. Obviously, your startup can’t succeed if you do not offer a unique value that few have thought of. A successful entrepreneur is always reinterpreting the old in order to make things just a little more interesting.

Matthew Manos

Matthew Manos is a social entrepreneur and business-design theorist that is dedicated to disrupting the way the design industry operates. He is the founder of verynice, and provides strategic leadership for the studio. Matthew’s work and ideas have been published in 100+ print and online venues internationally including The Huffington Post, GOOD, Gestalten, HOW, and Wired Magazine. Matthew speaks regularly at events and institutions across the United States including TEDxCMU, Social Enterprise Alliance, UCLA, WKU, and Pepperdine University. He holds a BA in Design Media Arts from UCLA, and an MFA in Media Design from the Art Center College of Design.

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