Today Google launched Google for Non-Profits, a program which provides product offerings and enhanced online resources for non-profit organizations in the US. With the launch of this program they hope to help non-profit organizations raise awareness for their cause, increase their donor base, and improve operations. The program offers several benefits which are further explained below.
1. Reach and Engage more donors
Google aims to help non-profits by providing them with tools that help them reach and better engage with their donors. Over the years Google has added to their suite of applications and now include some pretty useful ones for organizations who strive to promote social good.
Learn how Direct Relief International used Google tools to reach donors
2. Raise Awareness
One of the most difficult challenges as a non-profit is to rise above the noise and garner the awareness needed to support the organization’s efforts. Google for Non-Profits has great tools to help you tell your story.
Learn how NRDC used Google tools to raise awareness for their cause
3. Improve Operations
Google applications include unique tools which will help non-profit organizations run more efficiently on their tight budgets. These apps are meant to help improve operations and communications within the firm.
Learn how Samasource used Google tools to improve operations
We’d love to get your thoughts on Google for Non-Profit? Have you used Google apps before? Do you find them useful?