Always trying to figure out ways of increasing public awareness of Adopt a Village in Laos, I went online recently and googled Lao community organizations in Ontario. My search didn’t take long to reveal a list of organizations. Among them was a Toronto-based multicultural radio station known asÂ Fairchild Radio. After going to their web site, I quickly discoveredÂ that one of its Sunday morning programs, Radio Sieng Lao, was devoted to sharingÂ news and information of interest to Toronto’s Lao community. What a perfect platform, I thought, from which to share with the rest of the world this humanitarian organization’s existence.
I first approached the program director of the station to explain the reason for my query. Several phone calls and emails later, the program director finally put me in touch with the program broker for Radio Sieng Lao,Â Kham Keovongsa.
On Sunday, August 28, the first Adopt a Village in LaosÂ public service announcement was broadcast. Included in that segment was news about the upcoming fundraiser at the Capitol Theatre in Port Hope, Ontario and the presentation at one of the Chapters Indigo bookstores in downtown Toronto. Throughout September, Radio Sieng Lao will broadcast similar public service announcements.
On Sunday, September 4, the second public service announcement aired. Instead of simply listening to the program this time, I took the opportunity to record it. Later, I edited the broadcast and then uploaded it for all the world to hear.
Please note that when listening to this recording, you must wait thirty-one seconds for the public service announcement to begin. (Unfortunately, there are no English subtitles.)
At two minutes and forty-eight seconds and seven minutes and forty-eight seconds into the recording, the announcer breaks into English. When I initially heard these segments, I was very surprised. But that surprise quickly melted into delight as the announcer specifically directed her voice to the author of this post.
I must extend great thanks to Kham Keovongsa of Fairchild Radio Toronto who helped make this small media event a reality and for helping to raise awareness of Adopt a Village in Laos.