Shop for a Cause this Holiday Season

Posted by on December 22, 2009 in Entrepreneurship, Featured, North America - 8 Comments

Better The World Shopping

I’ve mentioned Better The World (BTW) as one of the newest and most empowering tools for the citizen changemaker before, and I’ll do it again. The online social venture has just launched another helpful tool, Shop for a Cause. The tool, or EZ Shopping widget as called by BTW, allows you to give back to the causes you love simply by shopping at your favorite online retailers.

All you have to do is download the EZ Shopping widget and install on your Firefox or Internet Explorer browser.  Then shop online as you normally would.

You can buy your favorite brands online and pay the same prices that you’ve always enjoyed.  And if your brand is one of the retailers in the program, any purchase you make will automatically contribute to charity at no cost to you.

Better The World Shop Widget

The program currently supports four of BTW’s charity partners: TakingITGlobal, EarthShare, Do Something and the Children’s Miracle Network, but in the coming months you’ll be able to support many more charities and causes of your choice.

The best part is that the retailers in the program are some of the most popular, like Best Buy, Target, Wal-Mart, Expedia, eBay, TOMS Shoes, 1-800-FLOWERS, Ticketmaster, iTunes and many more.

Better the world the next time you shop online!

Better The World


Tristan Pollock

Co-founder of SocialEarth and Storefront. AngelPad alum.

More Posts - Website - Twitter - Facebook

8 Comments on "Shop for a Cause this Holiday Season"

  1. Anne Roquette December 22, 2009 at 5:11 am ·

    What a great idea ! Let me promote another one…
    French citizen who want to change the world can go to
    On this website, they can choose the charity they want to help.
    Then, they buy their favorite brands online, with more than 300 brands at the same prices that they’ve always payed.
    Any purchase they make will automatically contribute to charity they've chosen first.

  2. Diane Cornell December 22, 2009 at 5:58 am ·

    Similarly if you are in the UK and want to help a charity (at no extra cost to yourself) you can go to any one of the following and do your shopping online: or or

    Buy from several hundred of your favorite brands, pay the same as you would normally, and choose which charity you would like to benefit! It is excellent!

  3. Olivia Khalili December 22, 2009 at 7:04 am ·

    Great tools, Tristan. I can across another of this sort last week. It's a new Firefox plug-in that is a one-time-install that apportions percentages of your shopping costs to different non-profits. (

  4. Tristan December 31, 2009 at 11:53 am ·

    Thank you for the recommendations Olivia, Diane and Anne! Checking out the sites now.

  5. Tristan December 31, 2009 at 7:53 pm ·

    Thank you for the recommendations Olivia, Diane and Anne! Checking out the sites now.

  6. am happy to see all the comments under this section. As a sales person at a local business that always choses to work within our community, I am glad that I am not seeing people talking about shopping online. When we have parties at our furniture shop we always have great local chefs, a local band, etc. When we can’t find the right furniture product for a client

  7. FaronLoren May 30, 2010 at 12:19 am ·

    A native app that just focuses on Paragon Shopping Centre would be attractive to avid fans of the mall and perhaps also to tourists who are looking to explore a new mall, and having the app would allow them a one-stop access to all that is happening there.

  8. Loren Krassow September 21, 2010 at 10:24 pm ·

    Hi, often excellent to determine other individuals from the hole world in my browsing, I truly appreciate the time it should have taken to put together this awesome site. best regards

Leave a Comment