For the last four months I have been helping with Ashoka’s social media initiatives and acquired quite a plethora of knowledge. One of the random tidbits of information I picked up is the book of choice in the Ashoka Washington D.C. headquarters. So what does someone at one of the largest social entrepreneurship organizations read?
The book is How to Change the World by David Bornstein.
I recently spoke with Tom Dawkins, Social Media Guru at Ashoka, and found out that How to Change the World is commonplace at Ashoka mainly because of the Ashoka Fellows that it features. This makes the book a perfect example to reference since it discusses actual world-changing social entrepreneurs that Ashoka supports.
Nelson Mandela says this about the book: “Wonderfully hopeful and enlightening… The stories of these social entrepreneurs will inspire and encourage many people who seek to build a better world.”
So get to your nearest library, bookstore or dotcom and find out what individuals are doing across the globe to enact world change in How to Change the World by David Bornstein. More to come on Ashoka and social media.
David Bornstein is also a newcomer to the blogosphere in 2009. Visit his blog at http://davidbornstein.wordpress.com.